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Examples of News Patterns Use
News Radars are fast, responsive, and efficient displays of thousands of interrelated news articles.
Significant market events are often characterized by thousands of news events over short and long time periods. Thousands of articles are embedded in News Radar displays. News Patterns uses powerful computations to search for useful market trends among both current and historical articles. Our sophisticated filters are transparent and easy for users to interact with. News Patterns delivers unique market insight in seconds that might take hours or even days to discover through conventional text-based analysis. | |
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Example: Corporate risk manager needs to understand possible currency exchange trends
Challenge: The world's economy is in a state of extreme turbulence. Tens of thousands of weekly news articles provide signals to global economic trends and the likely impacts these trends will have on currency values. It is extremely difficult to "connect the dots" amongst all the news signals as part of anticipating market trends.
News Radars start as a massive article collection system for news about economic trends and potential currency valuation trends. Once the articles are collected, a risk manager can quickly interact with News Radar displays to discover news articles as part of possible market trends out of thousands of related market articles. Risk managers can use the Market Track layer to make their own predictions about trends and track both supporting and refuting articles over time.
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Example: Investor wants to research a significant stock price change of handset supplier
Challenge: The wireless market is defined by thousands of daily news and blog articles. Specific news feeds may not correlate with market movement, and ad hoc keyword searches are often "hit or miss."
News Radars of wireless markets allow investors to scan thousands of daily related articles in minutes. Graphic patterns of probable market events are highlighted. Clicking through News Patterns displays allows users to access relevant articles out of thousands of other candidate articles. Users can also interact with various News Radar layers and observe other possible market movements.
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Example: Marketing strategist plans the introduction of a new biofuel for automobile transportation.
Challenge: The transportation energy market is defined by thousands of daily news and blog articles. The competitive landscape is dynamic with many new technologies, government regulations and changing market conditions driven by the price of crude oil. Many market forces fight for consumer attention.
Using News Radars, a marketing strategist can scan thousands of daily, weekly and monthly articles related to the transportation industry in minutes. Evolving market trends are displayed graphically, moving and evolving over time. News Radar displays give the strategist the context necessary to understand complex market forces and make a successful product introduction.
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Example: Investor Relations manager prepares for daily interaction with investors
Challenge: In order to be aware of broader market trends, managers need to be able to process and analyze innumerable news and blog sources. Internal news processes often neglect greater market force news or negative news that is available and relevant to investors and analysts.
News Radars are continually updated with the most recent news and blog articles. IR managers using News Patterns will be more aware of current news events and more prepared for questions from investors, reporters and analysts. Animated Radars are a powerful archive for past market news and trends, allowing IR managers to rewind radars and observe market trends and movements in a historical context.
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